已故蘋果教主喬布斯經典語句
【大紀元2014年10月09日訊】（大紀元記者凌妃綜合報導）人們對史蒂夫‧喬布斯（又譯：賈伯斯，Steve Jobs）最難忘的一幕應該是經典的黑毛衣加上白色New Balance的運動鞋吧！這位集創新與發明於一身的傳奇人物，像一位個性顯明的魔法師，讓生硬的科技搖身一變成了一門細緻的藝術。
科技奇人喬布斯一生傳奇的經歷作育了他不凡的成就。出生時被遺棄、在被領養中成長、到進大學時接觸佛教、21歲從大學輟學，後與友人在車庫創辦公司。其所創立的蘋果公司，對全球消費科技、甚至音樂藝術創作投注了一顆變革性的震撼彈；而蘋果的產品，如iPod、iPhone、iPad等對80－90後的年輕人影響更是深遠。
喬布斯一生致力於改變這個世界。他常這麼說，也經常以此勉勵他人。本文摘錄了網路上流傳的、喬布斯在接受媒體採訪、以及公開演講中的20個激勵人心的經典話語，從中，你或許可以了解他成功的一些因素。
1. “I want to put a ding in the universe.”
【意思】我想在宇宙中留下一絲足跡。
2. “We’re here to put a dent in the universe. Otherwise why else even be here?”
【意思】我們活着就是在世界上留下足跡，難道還有其他的原因嗎？
3. “Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.”
【意思】要記住，死亡是每個人都將面臨的命運，所以無需擔心將失去什麼。世上的東西生帶不來、死帶不走，所以要有跟隨著內心向前走的勇氣。
4. “Being the richest man in the cemetery doesn’t matter to me … Going to bed at night saying we’ve done something wonderful … that’s what matters to me.”
【意思】帶著無數的財產走向墳墓是無意義的。我認為更重要的是，可以在晚上睡前，告訴自己今天做了一件了不起的事。
5. “When I was 17, I read a quote that went something like: ‘If you live each day as if it was your last, someday you’ll most certainly be right.’ It made an impression on me, and since then, for the past 33 years, I have looked in the mirror every morning and asked myself: ‘If today were the last day of my life, would I want to do what I am about to do today?’ And whenever the answer has been ‘no’ for too many days in a row, I know I need to change something.”
【意思】17 歲時，我曾讀過一句名言：「假如把每一天都當做是人生的最後一天， 你終將明白人生的真諦。」這句話令我印象深刻。此後的33年， 每天早上我都會對著鏡子問自已：「如果今天是生命的最後一天，我還會想去做我今天要做的事嗎？」每當內心出現「不」的答案時，我知道就是自己需要改變的時候了。
6. “You have to trust in something — your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life.”
【意思】你必須相信一些事情，如勇氣、命運、生活以及因果報應等。這些東西從沒讓我失望過，它們確實讓我的生命變得很不一樣。
7. “Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.”
【意思】人生短暫，不要浪費時間為他人而活；也不要被條條框框所桎梏，或活在別人的世界裏；不要讓別人的意見淹沒你內心的呼喚。最重要的是，勇敢地跟隨著自己的內心和直覺，只有它們才是真實的你，其他的一切都不是主要的。
8. “I would trade all of my technology for an afternoon with Socrates.”
【意思】我將以所擁有的技術，來換取一個和蘇格拉底相聚的午後。
9. “Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.”
【意思】做一位專注完美的人，但要知道有些人是無法適應追求卓越的工作環境。
10. “Innovation distinguishes between a leader and a follower.”
【意思】領袖和追隨者最大不同在於有沒有創新。
11. “Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while.”
【意思】創造力就是能將不同的事物串聯在一起。當你問那些有創意的人怎麼處理事情時，他們會感到有點罪惡，因為他們並沒有真正的發明什麼，他們僅是善於觀察事物並深知原委而已。
12. “You know, we don’t grow most of the food we eat. We wear clothes other people make. We speak a language that other people developed. We use a mathematics that other people evolved… I mean, we’re constantly taking things. It’s a wonderful, ecstatic feeling to create something that puts it back in the pool of human experience and knowledge.”
【意思】眾所周知的，我們不需要種植糧食；也不用自己裁製衣服；我們使用著先人所發明的文字及算術。我想表達的是，人類一直在享受他人發明的成果。如果可以基於人類既有的經驗和知識上來創造新的事物，那將是一個美好、欣喜的感受。
13. “I’m convinced that about half of what separates successful entrepreneurs from the non-successful ones is pure perseverance.”
【意思】我堅信，企業家之所以成功或失敗，有一半的原因在於成功者是堅持不懈的。
14. “Getting fired from Apple was the best thing that could have ever happened to me. The heaviness of being successful was replaced by the lightness of being a beginner again. It freed me to enter one of the most creative periods of my life.”
【意思】我認為被蘋果解僱是件很棒的經驗，因為重新開始的輕鬆取代了成功帶來的沉重包袱，這種擁抱自由的感覺，讓我邁入人生中最富有創造力的階段。
15. “Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it. And, like any great relationship, it just gets better and better as the years roll on. So keep looking until you find it. Don’t settle.”
【意思】工作將佔去生命中大部份的時間，所以要有令人滿意的人生，就去從事你覺得偉大的事。而要成就偉大的事業，你必須熱愛你的工作。假如你還沒有找到你所愛的職業，那就繼續找尋，不要停頓下來。跟著你的內心走，當你找到這份工作時一定會知道的。隨著時間的流逝，事情也將愈變愈好。所以，不要放棄，一直到你找到為止。
16. “I think if you do something and it turns out pretty good, then you should go do something else wonderful, not dwell on it for too long. Just figure out what’s next.”
【意思】假如你已經能將一件事情做得很好，那就應該著手去做別的令人欣喜的事情，但是別專注在同一件事情上太久，要不斷尋找下一個挑戰。
17. “Stay hungry, stay foolish”
【意思】求知若飢，虛心若愚
18. “Innovation is saying no to a thousand things.”
【意思】勇於說不。
19. “Quality is more important than quantity. One home run is much better than two doubles.”
【意思】品質重於數量，就像一支全壘打遠遠優於兩支二壘安打。
20. “It’s really hard to design products by focus groups. A lot of times, people don’t know what they want until you show it to them.”
【意思】焦點團體座談（focus group）很難設計出好的產品，除非將產品呈現給消費者看，否則大部份的人都不知道自己的需求是什麼。**
責任編輯：林妍